Innovation in course design to teach business discourse: students’ feedback and insights
DOI:
https://doi.org/10.21283/2376905X.1.12.1.3269Parole chiave:
DISCORSO AZIENDALE, INSEGNAMENTO DELL’INGLESE SPECIALISTICO, MULTIMODALITÀ, COMUNICAZIONE DIGITALE, COMUNICAZIONE PER LA GESTIONE DELLE CRISI, FEEDBACK DEGLI STUDENTIAbstract
L’articolo descrive un corso di Lingua e Linguistica Inglese rivolto agli studenti della LM in Lingue straniere per la Comunicazione Internazionale dell'Università di Torino (Italia). Il corso è stato progettato per il corso di laurea e ha integrato l'uso di corpora, i principi della multimodalità, la comunicazione visiva e verbale nei siti web aziendali e l'analisi delle crisi aziendali. Lo studio si basa sul feedback degli studenti raccolto tramite un questionario di fine corso. I risultati rivelano l’apprezzamento per la partecipazione attiva attraverso un approccio pratico e il lavoro di gruppo su casi di studio selezionati. Le loro risposte indicano un'apertura verso nuovi metodi di apprendimento, anche se rimangono legati ad approcci tradizionali basati sui contenuti, in particolare nella valutazione. Poiché i modelli consolidati rendono gli studenti resistenti al cambiamento, questo studio mostra che l'innovazione didattica richiede il coinvolgimento attivo degli studenti e un approccio coinvolgente.
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